Al Hassan Ghazi Ibrahim Shaker Co, a leading Saudi Arabian importer, manufacturer and distributor of air conditioners and home appliances, has expanded its long-term strategic partnership with LG Electronics with a new supply agreement. This includes home appliances and home entertainment products for the Saudi Arabian market such as televisions, refrigerators, washing machines, dryers, dishwashers, microwave ovens and more.
The new supply agreement, effective January 1, 2023, will see Shaker offer LG’s full range of products equipped with the latest technology to meet the evolving needs and values of consumers, as well as its comprehensive retail and e-commerce offering. will allow for further expansion. kingdom.
In line with Shaker’s sustainability goals, LG’s product range incorporates innovative technologies and energy-efficient solutions that reduce carbon emissions through product use.
Mohammed Ibrahim Abunaiyan, CEO of Shaker Group, said: “We continue to support the Kingdom’s ambitious joint growth plan to nurture local talent, optimize local technologies and deliver innovative products that are key milestones in our long-term partnership.
The deal is also a major step in expanding Shaker’s portfolio to meet the growing demand for high-quality home appliances and home entertainment products in Saudi Arabia. Most importantly, our collective approach to offering energy-efficient products and increasing local content aligns with the Kingdom’s vision and journey towards net zero.”
Shaker has established a unique joint venture with LG as the sole distributor of LG air conditioners in Saudi Arabia for over 20 years. As a result of cooperation in the past years, the competitiveness of the kingdom’s industrial sector has been improved and strengthened, and an air conditioner factory with a capacity of one million units has been established in accordance with the national industrial strategy within the framework of the national industrial development and logistics goals until 2030. Program.
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