LG has teamed up with NTS Radio to launch the innovative new fridge for a ‘Mixing Moods’ party featuring live DJs, crafted sounds and colorful cocktails.
ENGLEWOOD CLIFFS, NJ, September 2, 2022 /PRNewswire/ — LG Electronics (LG) is throwing a sophisticated party Berlin To share the wonder of the new MoodUP™ technology, unveiled today at IFA 2022. Organized in partnership with NTS Radio, a global online radio station and media platform, the event will showcase inspiring and emotion-driven experiences centered on the latest LG kitchen innovations. With its revolutionary, color-changing LED door panels, the refrigerator with LG’s latest MoodUP technology offers unparalleled interior design flexibility and a new way to create a stylish, integrated kitchen.
Dubbed Note + Tune, the party will allow guests to soak up the atmosphere and enjoy the many emotions and bright colors of the new refrigerator. NTS Radio will provide the music to match the tone of each song to the color and mood of the LED door panels, while LG will serve themed cocktails created by various artists and colors of its game-changing refrigerators.
Inspired by the creative potential of the new refrigerator with MoodUP technology, Note + Tune The event will feature three different themes: Root, island and Sky by mixing colors, sounds and tastes. “Roots” will have warm, natural colors, reggae, jazz, whiskey and smoke, while “Sky” will have bright and vivid colors, glossy electronics, rum, mango and absinthe. The dynamic installation of the refrigerator with MoodUP technology indicates mood changes throughout the evening. As the palette of the refrigerator changes, so do the colors of the space, the lighting, the type of music from the DJ, and the taste of the cocktail menu.
Guests of the event will be able to experience the new refrigerator with MoodUP technology, enjoy delicious, homemade drinks, and enjoy an evening of great music from NTS TV themed sets, talented DJs Eva Geist, mobilegirl and Slim Soledad. and Zakia. Note + Tune will begin in the evening of CAN September 3.
Attendees will also be able to see how easy it is to change the color and design of the refrigerator using the LG ThinQ™ app. Plus, they’ll receive a custom-made cocktail to match their favorite MoodUP character.
“The new refrigerator with MoodUP technology is a highly advanced home appliance that can change colors according to the mood of users and improve the kitchen environment,” he said. Liu Jae-Chol, president of LG Electronics Home Appliance & Air Solution. “We are thrilled to be working with NTS on this exciting event. They play a wide range of genres and sound combinations, making them the perfect partner to showcase the many tones and tones of the fridge with MoodUP technology.”
The brand new refrigerator with MoodUP technology is on display at LG’s booth (Hall 18, Messe Berlin) at IFA 2022.September 2-6) inside Berlin, Germany.
About LG Electronics USA
LG Electronics USA, Inc., headquartered in Englewood Cliffs, USA, is the North American subsidiary of LG Electronics, Inc., a $63 billion global technology and manufacturing innovator. Second United States, LG sells a wide range of innovative home appliances, home entertainment products, commercial displays, air conditioning systems, energy solutions and vehicle components. LG is a 2022 ENERGY STAR® Partner of the Year – Sustained Excellence. The company’s commitment to environmental sustainability and the marketing theme of “Life’s Wellbeing” encompass how LG strives for people’s happiness by meeting the expectations of today and tomorrow. www.LG.com.
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SOURCE LG Electronics USA