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At a time when technologies such as natural language processing (NLP), robotic process automation (RPA) and machine learning (ML) are transforming the traditional enterprise, businesses are left with two choices: adopt artificial intelligence (AI) or be left behind.
In the Benelux region, AI is at the top of the corporate agenda across all industries. The Benelux region is already in a strong position as a center of innovation for artificial intelligence. As AI expansion ports, countries like Belgium and the Netherlands are witnessing a rapid increase in AI development and adoption. In many ways, now is the best time for businesses in the region to renew their focus on AI and start doubling down on their efforts.
Is your business ready for the AI revolution? However, organizations looking to scale their AI efforts must realize that running ad hoc projects or applying AI to a single business function or process won’t cut it. Early on, businesses must address strategy, change management, and investment challenges to transform their workforce from AI skeptics to advocates. This is where they need to face and address AI’s biggest stumbling block: trust.
Nemesis: Trust
Despite years of research and successful implementations in the enterprise world, artificial intelligence remains a black box for many, convincing leaders that smarter-than-human machines will replace their existing workforce. The reality is that AI will replace some jobs, making human workers more efficient at work. Essentially, businesses should view the benefits of AI through the lens of trust and should have confidence that their AI initiatives will deliver the results they expect. The key is to reduce huge organizational and cultural barriers, and to expand the scope and scope of AI-driven functions and processes. The latest conquests of artificial intelligence are proof enough that the technology promises transcendence in businesses.
For example, the first deep integration of lighting and music demonstrates an innovative use case for artificial intelligence. With such use cases, companies use artificial intelligence to perform real-time analysis of each song’s metadata. Even newer algorithms help provide an immersive experience, with lights able to brighten, dim, blink or even change color according to the beat, tempo or genre of the music being played.
AI is also helping to develop intelligent recommendation systems for online retailers and powering many insurance and drug discovery platforms. Customer-centric companies in the Benelux region can take a cue from these successful AI adoptions to add another dimension to the overall customer experience.
The promise of artificial intelligence: Do more with less
AI is rapidly becoming a competitive advantage for customer-driven businesses, increasing opportunities to reduce costs, increase agility and flexibility, and drive superior customer experiences. Companies are applying artificial intelligence to automatically detect problems without human intervention, increase the productivity and efficiency of their existing workforce, and even increase revenue without downsizing.
Companies starting their AI journey must define a specific goal they want to achieve with AI, followed by the need to have data available for analysis. Following a model-building and validation approach, they must measure the performance of algorithms before putting them into production. To catch implementation issues early and extract value faster, businesses can assemble interdisciplinary teams that can compare different perspectives together as they build, deploy, and monitor new AI capabilities. A fundamental step towards this approach lies in the establishment of a center of excellence around AI, consisting of AI engineers and thought leaders who can guide and provide vision to enterprises in the use of AI.
However, implementing an AI platform that paves the way for the enterprise to deliver intelligent services and products is equally essential. Unlike a set of standalone tools, an AI platform enables enterprises to strengthen their positions for advanced use cases of artificial intelligence and other new and enabling technologies.
Artificial intelligence experts
Here at Tech Mahindra, we continue to explore the enormous potential of AI for the digital enterprise through our design-led approach and frameworks. With an AI Center of Excellence framework developed that interweaves industry best practices and AI ethics principles, our experts identify the right AI strategy and roadmap for organizations across industries. With NKST.NOVTM we aim to empower our clients with customized, transformative and agile solutions on their digital acceleration journey. Enterprises can seamlessly democratize and scale AI implementations across the workforce and leverage the latest technology developments.
It goes without saying that AI-driven organizations will find themselves at a significant advantage in a world where machine-augmented human potential will outpace humans or machines working alone.
About the author
Sandeep Agarwal
Vice President and Head of Country – Benelux, Enterprise Business, Tech Mahindra
Sandeep is currently the Vice President and Country Head – Benelux, Enterprise Business, Tech Mahindra, and is responsible for nurturing and handling relationships at the CKSO level, P&L ownership, strategy, sales, delivery, operational, M&A of large clients and enterprises, as well as penetration into new clients. With over 12 years of experience leading a sales team, delivery, managing CKSO relationships across Europe, he has a proven track record of growing customer base and consistently exceeding revenue and company goals.
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